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Chicken Masters supplies distribution (retail) under the distributor’s private label. New ideas and concepts are developed by both clients and Chicken Masters itself.

Our service:

  • We also support clients with marketing (including trade marketing), developing recipes and packaging.
  • Quality is paramount, which is why BRC and IFS standards are self-evident. Flavour prevails.
  • Chicken Masters monitors market trends through international store checks, insight into consumer behaviour and market research, and we also benchmark ourselves with sensory taste tests.
  • Product development managers translate client and consumer requirements into NPD briefings. The NPD team consists of chefs and food technologists, who elaborate the briefing into a concrete proposal. The client is actively involved in every step.

Our services:

  • Supply chain collaboration.
  • We at Chicken Masters have adapted our systems to clients’ current working methods so we can fulfil our objective  of providing a perfect service. This means we can respond to the automation requirements for communications, and use the standards in EDI traffic.
  • R&D department: a dedicated team of caterers and food technologists, with the following skills.
    • Culinary expertise
    • Cyustomer-orientated and market knowledge
    • Technical knowledge: we develop new recipes and new ingredients, and we investigate and optimise new processes. A professional test kitchen and laboratory help in conducting initial trials and assessments.

Packaging options:

  • Protective atmosphere
  • Alu concept

Are you looking for delicious poultry products?

Then please check out the links below, and discover just how wide our range is. 

Mail us and together we can look into all the options!



Chicken Masters of Belgium NV

Kortrijksesteenweg 244
9800 Deinze
Tel: +32 (0) 9 381 54 81
Fax: +32 (0) 9 380 07 17


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IFS Food certified and food safe.

IFS Food halal